Community Heritage Partners, an architectural firm in Downtown Lancaster, was facing a crossroads in late 2008. Should they radically change their branding — even consider a name change — or would a refresh be enough to get them through the next quarter-century? The principal architect feared the community perceived his firm as solely focused on saving and restoring old buildings, which wasn’t the case. My agency worked with CHP to find a happy medium that honors its past while looking to the company’s future.
Client: Community Heritage Partners
Agency: Not Bad Design
Video Production: Not Bad Design